Independent Public Relations consultant
specializing in crisis communications and reputation management. He is one of the founders of Reputation & Co., an agile network of senior communications consultants active in Europe and Northern Africa. Previous to his current role, he was Strategy Director at PR Media, a Casablanca-based public relations agency with offices across the Maghreb region. Before moving to Morocco, he held the position of Chief Social Media Officer at the Van Marcke Trading Group. Between 1999 and 2009 he held several communications positions at IBM, including corporate and online communications. Throughout his career, he has worked both in-house and in agency. Philippe records & publishes his weekly PR podcast Wag The Dog FM and is a regular guest lecturer at business schools and universities in Morocco.