Iliyana Stareva
Global Partner Program Manager at HubSpot
Lives and breathes inbound marketing and PR for agencies. Iliyana spent three years in the PR industry throughout Germany and the United Kingdom, establishing the presence of some of the largest fast-moving consumer goods brands in the world in those markets. She was then recruited by HubSpot to become one of its first agency business consultants in Dublin, Ireland, where she helped dozens of marketing, content, PR, and web agencies double or triple their revenues. It was during that time that Iliyana developed the Inbound PR concept. Expect her upcoming book Inbound PR: The PR Agency’s Manual to Transforming Your Business with Inbound in January 2018.